AI · ENTERPRISE
Marty Brodbeck, Priceline
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Marty Brodbeck

Former CTO · Priceline

Marty is the former CTO of Priceline

Episodes featuring Marty Brodbeck
Marty Brodbeck, Priceline
EP 34 · CIO InterviewsFEB 14, 2024 · 32 MIN

How to Train Your Generative AI with Priceline CTO Marty Brodbeck

Marty Brodbeck — Former CTO, Priceline

On the 34th episode of Enterprise Software Innovators, Marty Brodbeck, CTO of Priceline, joins the show to share his thoughts on organizational frameworks to implement AI effectively, underestimated use cases for generative AI, and how Priceline’s new chatbot Penny uses the latest generative AI capabilities to transform the customer experience.

Listen to episode: How to Train Your Generative AI with Priceline CTO Marty Brodbeck